This guest post is by Anshul Dayal of Nichsense Niche Marketing. This is the fourth post in our series on Blog Business Models. Many entrepreneurs who own successful online businesses have followed similar paths through the world of blogging, internet, and affiliate marketing. Perhaps they were working a never-ending grind stuck in a nine-to-five day job they hated until one day they discovered the power of the internet—a medium that has likely made more millionaires than any other in the … [Read more...]
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June 8, 2012 By
Since When Are Blogs Not Social Media?
I’ve noticed a weird trend lately. For some reason, people seem to be equating social media with social networking. At the same time, they seem to be treating blogs as something other than social media. I find this very strange indeed. For example, here the author proclaims that he’s quitting social media and gives his reasons why. But he goes on to state that he’ll continue to produce content on his own blog. So what exactly is he quitting? At least once a year, various pundits declare … [Read more...]
April 28, 2012 By
7 Hardboiled Content Marketing Links
This week on The Lede …The Ultimate Conversion Optimization Reading List The Tao of “No” Why We Share Content Online Agile Content Marketing: How to Grow an Audience that Grows Your Business The Perfect Marketing Strategy for Soap, Soda, and Startups The Marketer’s Guide to Google Plus Freedom Is Blogging In Your UnderwearWant to grab more useful links through the week? Follow @copyblogger on Twitter. // The Ultimate Conversion Optimization Reading List Leave it to Mr. … [Read more...]
April 25, 2012 By
The History of My First Online Business
I’ve told the story about how I started my first online business hundreds of times before – in conversation, in interviews and more recently, live on stage – but today I plan on getting into more detail than I ever have before. Why? Because the brevity of those conversations often blur the truth about how much time and effort was actually put into my business before I ever made a single penny. My first monthly income report from October of 2008 reports $7,906.55 in earnings, … [Read more...]
April 22, 2012 By
Google+ Tactics of the Blogging Pros
Over the next couple of days on ProBlogger, we’ll be taking a look at key marketing tactics bloggers are using on Twitter and Facebook. Since we covered Pinterest recently, I thought I’d explore Google+ today, and check out the approaches some of the A-list bloggers are using on this network. Tactic 1: Cross-promote a particular offering Gary Vaynerchuck might have become famous for his books, but he’s been vlogging since 2005, so its no surprise that his Google+ page is … [Read more...]
April 19, 2012 By
33 Common Online Struggles from Last Week’s Experiment
Last week I asked, “What do you struggle with online?” The point of that post was two-fold. One, to interact with you on an individual level. Two, to better understand how I can help you with your website right now. All of your struggles seem to fall into one of six categories: setting up your website, creating content, getting traffic, converting traffic, making money, or remaining true to foundations of internet success. With that, here are 33 common online struggles and my best advice for … [Read more...]
April 8, 2012 By
The Not-so-secret Ingredient of an Engaging Blog
If you read Lisa’s post on the Grace of Communication over the weekend, I hope you felt inspired. Her heartfelt post really spoke volumes, and not just about social media. As I read it, it reminded me of a question that I see asked often in the blogosphere: How can I make my blog more engaging? What’s “engaging”? If you’ve ever thought “I want my blog to be more engaging,” you probably had some idea in mind of what that means. It might be that you want … [Read more...]
March 7, 2012 By
Beyond Blogging: Facing Up to Your Long-term Future
This is a guest post by Tyler Tervooren of Advanced Riskology. What happened to all the railroads? Have you ever pondered that question? In the 1800s, the railroad industry in the U.S. was booming. New businesses were sprouting up every year, and inventors were creating newer and more efficient locomotives. First it was steam, then it was petrol, then it was diesel. Times were good, and America had a bright, rail-based future. So what happened? Why isn’t the country blanketed in rail … [Read more...]
February 6, 2012 By
Five Trends: How Brands Integrated Social, Mobile, and Web into 2012 Super Bowl Advertisements
By Altimeter’s Jeremiah Owyang, Brian Solis, and Zak Kirchner Findings: Five Trends Indicate Cross Channel Integration a Mainstay. Super Bowl ads, while only representing the nation’s largest consumer facing ads represent a bellwether for advertising trends for the remainder of the year, so marketers know to pay attention. To best understand these trends, Altimeter Group’s research team analyzed each Ad in real time, and conducted analysis to best understand the advertising trends for … [Read more...]
February 4, 2012 By
Focus on The Business Model
Google's Take on Search Plus Your World A few weeks ago Google announced the launch of Search Plus Your World, which deeply integrates social sites (especially Google+) into the Google search experience to make it more personalized.While Google claimed that the socialization was rather broad-based, the lack of inclusion of Facebook & Twitter along with the excessive promotion of Google+ raised eyebrows. While the launch was claimed to be social for personalizing results, the Google+ … [Read more...]
