They say good things come to those who wait and retailers have waited long enough for a boost in sales! Looks like this might be the year. Chase Paymentech talked to a variety of retailers and found that the majority (59%) of them expected 2012 sales to top those of 2011. They were also very optimistic about the percentage of sales coming in through online channels. Now, I’d like to present my reward for the Short and Sweet Graphic of the Week. It goes to eMarketer!Seriously folks, it … [Read more...]
SoLoMo Infograph Shows Impact of Mobile and Social on Locale
If you own a small, brick and mortar or service business, you need to know about SoLoMo. Don’t worry, it’s not illegal, it’s not even really a secret, it’s just a cool acronym that combines three of the hottest trends in marketing – SOcial, LOcal, and MObile. Last week, Frank asked the question, “Is Doing Mobile a No-Brainer for Your Company?” Well, of course it is. Everyone has to have mobile. . . because . . . look!Gotta have a piece of that, right? … [Read more...]
Are Mobile Devices Cutting into PC Sales? Or Are We Too Broke to Upgrade?
People aren’t buying as many PCs as they used to. It’s a fact. . . according to Gartner, anyway. They say that computer shipments are down 8.3% worldwide and 13.8% in the US. Locally, Toshiba and Acer have taken the hardest hits. HP would have been in trouble except that they’re ahead of the game in worldwide sales. And there’s little Lenovo – the only manufacturer to show growth this past year. What’s going on?Mobile certainly is a factor. Smartphones and … [Read more...]
10 Eye-Opening Mobile Usage Statistics of Consumers
Throughout the typical day, how often do you have your cell phone within arm’s reach? I’m guessing if the phone isn’t in your pocket then it is sitting right next to you. Keeping your own phone usage behavior in mind, more often consumers are using multiple screens to get what they need. A consumer’s search is no longer limited to the desktop.The smartphone has become an extension of many of us above all else. As a result, when you need to find something, you are more than likely … [Read more...]
The Sad, Sad State of Mobile Optimization
According to a second-quarter update of vSplash’s ongoing SMB DigitalScape study, fully 98 percent of SMB websites are not mobile optimized.“Some experts are predicting smartphones and tablets will account for around one-third of all website visits this coming holiday shopping season,” said Umesh Tibrewal, CEO, vSplash. “According to our current data, nearly all SMBs will be challenged to capitalize on this mobile commerce opportunity due to their incompatible … [Read more...]
Merchants Get Real-Time Transaction View with Encore
Payment processing solution Encore Payment systems has released a transaction-viewing feature which will likely be very well received by those in the fast-paced world of E-Commerce.Encore is introducing Online Statements that include real-time transactions. The product, available through MyMerchantZone.com, provides retailers the ability to view transactions the moment a credit card is swiped for processing. Merchants will thus be able to review and track daily transactions instead of waiting … [Read more...]
How App Stores Offer Web Hosting Customers a Custom Cloud
May 11, 2012 -- The app store has become a pretty universally understood model for acquiring software, thanks to the across-the-board adoption of smartphones, and their approach to customization. Not surprisingly, the app store has made its way into the web hosting world. … [Read more...]
Blame it on Rio – Your New SEO Success, That is
Search marketing agency Covario has released a new business unit aimed at growing the market for its present SEO and social media software tools. Rio SEO will focus on serving the automation needs of in-house SEO managers extending from large to mid-size companies, as well as search marketing practitioners at digital agencies that provide SEO and social media services to their clients. A suite of organic search marketing and social media software tools for content marketing, auditing, reporting … [Read more...]
Report Shows Consumers Getting More Personal
Local Corp. has unveiled the preliminary data from its report that shows that the modern consumer takes a highly personalized path to purchase and utilizes a wide variety of devices to do so, including PCs, smartphones and tablets. Still, 90 percent of the shoppers surveyed said that a physical store was still important in the purchasing process. However, as evidence of a changing landscape, 60 percent of respondents said they researched products or services several times a month using a mobile … [Read more...]
